Advertising Research Foundation


Advertising Research Foundation
орг.
сокр. ARF рекл., амер. Фонд рекламных исследований [исследований рекламы\] (некоммерческое объединение рекламодателей, рекламных агентств, средств рекламы и университетов США, занимающееся контролем за исследованиями в области средств массовой информации и научными работами по рекламе и маркетингу)

Англо-русский экономический словарь.

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  • Advertising Research Foundation — The Advertising Research Foundation (ARF) is a nonprofit industry association for creating, aggregating, synthesizing and sharing the knowledge in the fields of advertising and media. It was founded in 1936 by the Association of National… …   Wikipedia

  • Advertising research — is a specialized form of marketing research conducted to improve the efficiency of . According to MarketConscious.com, “It may focus on a specific ad or campaign, or may be directed at a more general understanding of how advertising works or how… …   Wikipedia

  • Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… …   Wikipedia

  • Research — This article is about the search for knowledge. For the suburb of Melbourne, Australia, see Research, Victoria. For the Wikipedia policy, see Wikipedia:Original research. For information on using Wikipedia for research, see Wikipedia:Researching… …   Wikipedia

  • Advertising mail — Typical advertising mail Advertising mail, also known as direct mail, junk mail, or admail, is the delivery of advertising material to recipients of postal mail.[1][2] The delivery …   Wikipedia

  • research and development — Introduction abbreviation  R and D,  or  R & D,         in industry, two intimately related processes by which new products and new forms of old products are brought into being through technological innovation. Introduction and definitions        …   Universalium

  • Monroe Mendelsohn Research — (MMR), Inc. (and its subsidiary Mendelsohn Media Research, Inc.) is an internationally recognized, full service marketing and media research company headquartered in New York City. [1] Founded by Monroe Mendelsohn in 1958 to provide marketing… …   Wikipedia

  • Criticism of advertising — Advertising is a form of communication intended to persuade an audience to purchase or take some action upon products, ideals, or services. While advertising can be seen as necessary for economic growth, it is not without social costs.… …   Wikipedia

  • Childline India Foundation — is a non profit organization that function as a nodal agency for CHILDLINEs across India. The goal of CIF is to reach out to marginalised children in need of care and protection. CHILDLINE 1098 is a 24 hour, free, emergency phone service for… …   Wikipedia

  • British Heart Foundation — The British Heart Foundation is a charity organisation in the United Kingdom that funds research, education, care and awareness campaigns aimed to prevent heart diseases in humans. Their vision is of a world in which people do not die prematurely …   Wikipedia

  • National Science Foundation Network — The National Science Foundation Network (NSFNET) was a program of coordinated, evolving projects sponsored by the National Science Foundation (NSF) beginning in 1985 to promote advanced research and education networking in the United States.[1]… …   Wikipedia

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